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SUSTAINABLE WALLCOVERING CLAY

Wall coverings

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    Approved for

    A@W Lisbon 2025
    A@W Düsseldorf 2025
    A@W Stuttgart 2025
    A@W Paris 2025
    A@W Valencia 2025
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    A@W Zürich 2025
    Clay offers a solution that feels good and does good. Marking the next step in our sustainability commitment, Clay is an innovation in vinyl wallcovering, incorporating 30% recycled content. This content originates from the medical industry, a sector facing significant waste challenges. By repurposing post-industrial medical materials, Clay not only promotes waste reuse but also reinforces our dedication to reducing the environmental impact of our material solutions. With its rustic look of traditional hand-plastered wall finishes and earthy matte tones Clay captures the essence of natural clay surfaces. Its handcrafted aesthetic evokes a sense of wellbeing through human connection, warmth and comfort.