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Exhibitor Story

Datum vydání 10.10.2024

Design brand Deer proudly announces the successful integration of its innovative architectural grass pavers and reinforced concrete tiles into the prestigious NOA Outdoor Living park in Kruisem, West Flanders. At the heart of this project lies the brand’s proprietary organic grass pavers, which have transformed the Plaza at NOA Outdoor Living from a simple gravel square into an impressive and harmonious ensemble. The combination of the Full Tile Organic and the Straight Organic grass pavers creates a unique aesthetic where both design and functionality take center stage.

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© Hannes Otté, Deer
Thanks to Deer's organic grass pavers, the Plaza at NOA Outdoor Living has evolved from a simple gravel square into an impressive and harmonious space.

A Sustainable and Practical Alternative

Crafted from reinforced concrete, the grass pavers are not only highly durable but also extremely practical in use. They offer easy walkability and can withstand occasional heavy traffic. Additionally, their raw texture contributes to a bold brutalist aesthetic, perfectly complementing the modern architectural style of the park. Delivered in concrete gray, the grass pavers are also available in green, anthracite, and terracotta, providing a wide array of design possibilities.

NOA Outdoor Living_02.jpg
© Hannes Otté, Deer
The grass pavers can be easily connected to form natural pathways.

User-Friendly Installation

Thanks to an ingenious ‘puzzle system,’ the grass pavers can be seamlessly interlocked to create natural pathways. This system ensures easy installation, even for contractors without specialized experience. In addition, surface softening specialist Deer offers a custom-designed clamp, available for rent or purchase, enabling precise and efficient placement using a forklift.

Contributing to Sustainability

Unlike traditional poured concrete, the organic tiles feature openings that allow water to permeate into the ground. This aligns with the growing emphasis on water permeability and surface softening—key themes in sustainable urban development. By expanding its product range in this direction, Deer continues to contribute to a future where paving, sustainability, and aesthetics go hand in hand.

NOA Outdoor Living_03.jpg
© Hannes Otté, Deer
The organic tiles feature openings that allow water to seep into the ground.

A New Dimension for NOA Outdoor Living

The combination of Straight Organic and Full Tile Organic grass pavers has completely transformed the Plaza at NOA Outdoor Living. This innovative approach has given NOA’s impressive entrance pathway a fresh new twist, seamlessly blending design and functionality at the highest level. Through this application, Deer once again demonstrates its commitment to creating sustainable, functional, and aesthetically refined solutions that shape the future of urban environments.

NOA Outdoor Living_04.jpg
© Hannes Otté, Deer
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